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Visual Junk Journal

Kleenex's Log Jam

April 18, 2007, 4:15 PM
Kleercut This is good stuff. If you're as annoyed as I am at those stupid "Let it out" ads, check out what the jammers at Greenpeace's Kleercut site are doing to spoil Kimberly-Clark's tear-jerking, pseudo-sentimental TV spots and get the message out that Kleenex Tissues are made with "100 per cent virgin fibre and contains no recycled fibre." Well, what they don't say is that this virgin fibre comes from clear-cutting ancient forest including North America's Boreal forest.

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